Simple, practical AI tools for coaches who want clarity and structure.

You don’t need to be “good with tech” to run a professional coaching business. You just need the right tools and workflows — powered quietly by AI — to save time, stay organized, and operate like a pro.

Built by a coach who uses AI every day to run his own business.

For New & Early-Stage Coaches

The AI Starter Kit for New Coaches

Launching a coaching business is overwhelming — but AI makes the entire process faster and clearer. This guide gives you the top 12 AI tools every new coach should start with, plus simple workflows to help you clarify your niche, write your offer, set up onboarding, and create your first content.

Perfect if you’re finishing a certification, recently graduated, or stuck in “getting ready” mode.

Get the AI Starter Kit (Free)
For Experienced & Growing Coaches

The AI Pro Toolkit for Experienced Coaches

Already have clients? This guide shows you how to use AI to run your business more efficiently without rebuilding everything from scratch. You’ll get the 7 most powerful AI tools for established coaches, plus optional add-ons that streamline admin, improve your client experience, and reclaim hours every week.

Ideal if you want better structure, smoother processes, and more space to coach.

Get the AI Pro Toolkit (Free)
Work directly with Justin

I’m Justin Robinson. I help coaches build businesses that actually work.

I work exclusively with new and early-stage life coaches. I built The AI Edge because most “AI for coaches” content is noise — surface-level prompts, no real systems, and zero follow-through.

These guides are different. They’re the exact tools and workflows I use in my own business and with my clients. If you want someone to help you build your offer, tighten your systems, and stop spinning your wheels, that’s what my 1:1 coaching is for.

Visit JustinRobinsonCoaching.com

The AI Edge will expand over time with more templates, workflows, and tools. You don’t need every resource on the internet — you need a small set of systems you actually use.

Pick the guide that fits where you are right now. Put it to work. Simple, boring systems scale faster than complicated ones.